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I was invited to speak to a group of graduating designers at Western Washington University in Bellingham, Washington. What a crazy and great experience. I don't know what they were thinking, but I'm glad I said yes!
I think we ought to leave room to take on projects that we are fiercely passionate about– ones that pull at our hearts and propel us to take action. I'm not always the most brilliant wordsmith, so I can never claim to have the art of words… so instead of protesting with words, I protest with my art and with my design. And, sometimes this can be just as powerful.
Women are mobilizing to march on Washington this month. These women will demonstrate against the prevailing political rhetoric by marching alongside a million others who have been intimidated, threatened and marginalized. And I will be among them. I march as a woman defending human rights. I march as a lesbian fighting -isms and -phobias. I march as a feminist confronting inequality.
I’d been reeling from the recent election when I was given the rare opportunity to volunteer my professional skills to strengthen the visibility of this movement by contributing to the design campaign.
I’m absolutely proud to have created the official Women’s March logo that conveys diversity and women standing together and speaking out in a united voice—a voice that calls for solidarity, demands equality and confronts injustice.
When the Women’s March grew from a single event into a movement, the organizers realized that they needed an icon to represent and embody the defenders of human rights. Teresa Herd, VP, Global Creative Director for Intel, and Amy Stellhorn, founder and CEO of Big Monocle, championed and mobilized an incredible team of creatives – all women’s rights allies – to volunteer their support. The team, including Wolfgang Strack of Strack Design, concepted and produced numerous variants—hundreds of social media icons, march banners, flags and posters.
In addition to the logo I was delighted to create several hand lettered designs featuring feminist maxims, rounding out the design of the campaign merchandise. Girl Almighty! The Future is Female! I Fight Like A Girl! Wild Feminist! I hope the women who see this logo, wear these shirts, carry these bags, wave these flags and bear these pins will be greatly empowered.